SRI Reference
Marketing and Communications Hiring Statistics: 2026
Current U.S. labor-market data and role-specific outlooks for clients, candidates, writers, and researchers.
Last updated October 12, 2026
7.1 million
U.S. job openings
Employers reported 7.1 million open jobs at the end of August 2026. The market for capable talent remains active even as hiring becomes more selective.
Source: U.S. Bureau of Labor Statistics, Job Openings and Labor Turnover Survey, August 20265.2 million
U.S. hires in one month
Employers made 5.2 million hires during August 2026. Every hire is a decision about capability, timing, and long-term fit, not simply filling an open seat.
Source: U.S. Bureau of Labor Statistics, Job Openings and Labor Turnover Survey, August 20263.1 million
Workers who left their jobs voluntarily
The U.S. quits rate held at 1.9% in August 2026, with 3.1 million workers leaving roles voluntarily. That movement continues to shape the available talent pool.
Source: U.S. Bureau of Labor Statistics, Job Openings and Labor Turnover Survey, August 20264.2%
U.S. unemployment rate
The unemployment rate was 4.2% in September 2026. National figures are useful context, but specialist searches still depend on the availability of people with the right functional experience.
Source: U.S. Bureau of Labor Statistics, The Employment Situation, September 20266%
Projected growth for marketing managers
Employment of advertising, promotions, and marketing managers is projected to grow 6% from 2025 to 2035, faster than the average for all occupations.
Source: U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, 2025 to 2035 projection82,000
Annual openings in market research
Market research analysts and marketing specialists are projected to have about 82,000 openings each year, on average, from 2025 to 2035.
Source: U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, 2025 to 2035 projection23,000
Annual openings in public relations
Public relations specialists are projected to have about 23,000 openings each year, on average, from 2025 to 2035.
Source: U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, 2025 to 2035 projection68%
HR professionals reporting recruiting difficulty
In a 2026 survey of more than 2,000 HR professionals, 68% said their organization had difficulty recruiting full-time employees.
Source: SHRM, 2026 Talent Trends Report